Tony Brignull on Copywriting

I found this video via D&AD and wanted to share it with you guys here.

Tony Brignull, an advertising copywriter, shares with us what inspires him as a copywriter, the process he goes through with each ad campaign, and leaves us with some useful tips.

It’s very straightforward and I think it would be quite helpful for copywriters to come back and listen to this once in a while.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s